Fishermen unloading cod for Olsen’s Real Old Fashioned Lutefisk with promotional text overlay.

Our Story

Over a century ago, Olaf Olsen and John Norberg emigrated from Norway and began their tradition of processing pickled Herring and Lutefisk on the north side of Minneapolis, Minnesota. They founded Olsen Fish Company in 1910 and built the foundation on tradition, quality, and value. Together they created proprietary recipes and processes so unique and sustainable that the company continues to thrive today. Our company has grown and we proudly provide great tasting and high quality Herring, Lutefisk and Stockfish to every corner of the North American continent.

Throughout the years, Olsen Fish Company’s heritage has lived on through its products and team of seasoned professionals. It has built reputable relationships with the best vendors and suppliers in the industry to bring you the freshest products and largest variety of packaging options to meet your needs.

Today, we continue to carry out the tradition set before us by our founders and honor the history of our products by providing the best Herring, Lutefisk and Stockfish available and backing up our products with unparalleled service. Everything Olsen Fish Company does – from purchasing to packaging – is done with integrity and tradition.

© 2025 Olsen Fish Company